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Experiential Marketing | The first such workshop and training on event planning and management.
Kohima, May 12 (MExN): ‘Experiential Marketing’ the first such workshop and training on event planning and management in the State, was held at RCEMPA,...
WHY YOU SHOULD USE STEALTH MARKETING
Welcome to the power of seeding curiosity in people’s minds…
In marketing days of yore, Direct Mail was the uncontested King, wasn’t it? Not anymore....
New Book Explains Why Experiential Marketing is Critical to a Brand’s Success
In “Brand Experiences: Building Connections in a Digitally Cluttered World,” Award-Winning Marketer Steve Randazzo Shares How Experiential Marketing Campaigns Have Helped Brands like Disney,...
How experiential marketing can be a game changer
The pursuit of material possessions is passe for a generation that accumulates experiences not 'roti, kapda aur makaan'. But are marketers creating transformational experiences...
Oreo Goes Ambient Media
Adweek has recently covered unusual happenings in New York which are connected to Oreo's recent Marketing Campaign. Read the following extract to see how...
European Olive ‘Olive You’ Campaign Month in UK
The European Olive
campaign 'Olive You', announces 'Olive Event Month in UK'.
London, January 2019 - The European Olive
campaign “Olive You”, announces “Olive Event Month in...
Disney’s Star Wars land: The good, the bad — and no Fast Passes? Star...
Star Wars fans are counting down the days till the opening of for the long awaited Disney Star Wars lands.
It'll be called Star Wars Galaxy's...
Experiential Marketing in the Healthcare Industry
Experiential marketing is increasingly getting popular. It's effectiveness has been proven time and time again. Even the health industry have realised this and are...
Free Roses for Valentine’s Day Campaign
A group of promotional sampling staff targeted five locations in London this week to raise brand awareness for Floward's Valentines campaign. The luxury flowers...
5 Ways to Increase Brand Awareness
According to Bel Booker, there are 10 ways in which you can increase your brand awareness. Here are 5 of the 10 he came up with:
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