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MARKETING AWARDS 2016
The Drum Marketing Awards 2016
Event or Experiential Strategy of the Year
Company: Jaguar
New Product/ Service Launch Strategy of the Year
Company: NET-A-PORTER Group
Direct and...
HEINEKEN ‘SHARE THE SOFA’ CAMPAIGN
Target Internet uploaded a case study analysing the 'Share the Sofa' campaign undertaken by Heineken. Below is a snapshot of their analysis of the...
Float and Bud Light Virtual Fitting Room Campaign
Keith Bendes documented the Float and Bud Light's campaign on the company's website. Below is a snapshot of his written article.
Float and Bud Light...
PIXEL 8 SUCCESSFUL EXPERIENTIAL CAMPAIGN
A successful experiential campaign was run by Pixel8 with Eastlands Trust. Pixel8 '...supplied the unique portfolio of national sport centres in Manchester, including the National...
Exhibitor Shorts Webseries Ep. 1
If you are new to face to face marketing and want to learn or you just want to build on your knowledge and understanding...
Face 2 Face Marketing – MediaPost Article
Gavin Finn wrote an article, posted on Marketing Post concerning Face to Face marketing and its' effectiveness. Please continue below to read the snapshot of...
International G-Star Guerrilla Marketing
Guerrilla Marketing London & Paris
Guerrilla marketing advertising consists of any unconventional marketing initiatives intended to get maximum results from minimal resources. Guerrilla marketing is...
Dell’s Guerrilla Marketing Stunt
Dell-EMC recently carried out a guerrilla marketing stunt campaign allegedly targeting its competition, Hewlett Packard Enterprise. In the words of CRN, the campaign was...
Courses
CERTIFICATE IN EXPERIENTIAL MARKETING
Course Overview
This is a course and qualification that takes the form of an online distance-learning programme with a series of questions,...
