Experiential Marketing News

SoLoMo! A Experiential Marketing Mindset

The South African website, Media Online recently published an article covering the new age of brand activations. Using digital and social media alongside experiential...

BMW’s New Experiential Marketing Campaign

BMW will be placing their BMW 7-Series at some key locations around the globe. The vehicle will not just be exhibited but will have projected...

Using Social Media to Improve Client’s Campaigns

Luke Moore (EMEA Sales Director at Crimson Hexagon) wrote an article for Digital Marketing Magazine about using social media analytics to to improve campaigns for...

How Branding Took Trump to the Presidential Office

Syed Saajid Ibrahim from Daily Star recently wrote an article which highlights effectiveness of branding and raising brand awareness. The very popular and 'infamous' Donald Trump is...

Weta Workshop’s ‘Bug Lab’ Exhibition to Open

Weta Workshop is set to open a new science exhibition at Te Papa next week Saturday. The exhibition goes by the name 'Bug Lab'....

Pongracz Experiential Marketing Campaign – Mobile Bubbly Bar

Pongracz decided to go down the route of experiential marketing. The alcoholic beverage company have opened a mobile bar on a trailer where people...

Pop-up shop for Mifflin County Historical Society

Lewiston will be opening up a pop up shop on behalf of the Mifflin County Historical Society for 4 days this month. The Sentinel posted...

ILEA UK unleash creativity at monthly event

Read Meetpie's article covering ILEA UK's trade show down below. ILEA UK Chapter continues its monthly ‘inspiration’ events as Huckletree Shoreditch plays host to a...

Snapchat uses Guerrilla Marketing to promote Snapchat Spectacles

Fox Business posted an article which speaks on Snapchat using guerrilla marketing to promote their new Snapchat Spectacles. The spectacles were originally known as...

How Trade Shows Help You Achieve Marketing Goals

Trade shows is a form of experiential marketing and can be listed under the exhibitions umbrella. Business 2 Community have written an article which will...
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