Innovo Trampoline Guinness New World Record
Innovo breaks the world record 324 for most people on trampolines at the same time at Haggerston Park, London.
Innovo, a product of Irish company Atlantic...
Weta Workshop’s ‘Bug Lab’ Exhibition to Open
Weta Workshop is set to open a new science exhibition at Te Papa next week Saturday. The exhibition goes by the name 'Bug Lab'....
5 Ways to Increase Brand Awareness
According to Bel Booker, there are 10 ways in which you can increase your brand awareness. Here are 5 of the 10 he came up with:
...
How experiential marketing can be a game changer
The pursuit of material possessions is passe for a generation that accumulates experiences not 'roti, kapda aur makaan'. But are marketers creating transformational experiences...
New inventory tracker reveals how retail and IoT can be the right fit
California software firm Manhattan Associates has launched an Internet of Things-based (IoT) solution that helps retailers maintain their store inventories accurately.
The average level of...
#ThereForMe Experiential/ Social Media Campaign
The Mix, Heads Together and Dixons Carphone came together for a marketing campaign to promote and mark World Mental Health Day. The campaign consists of...
Disney’s Star Wars land: The good, the bad — and no Fast Passes? Star...
Star Wars fans are counting down the days till the opening of for the long awaited Disney Star Wars lands.
It'll be called Star Wars Galaxy's...
40 Essential Experiential Marketing Statistics for 2019 and Beyond
What do these things have in common: pop-up bars, traveling buses, conventions, trade-shows, and seminars?
They are all valuable experiential marketing events that are catered...
New Book Explains Why Experiential Marketing is Critical to a Brand’s Success
In “Brand Experiences: Building Connections in a Digitally Cluttered World,” Award-Winning Marketer Steve Randazzo Shares How Experiential Marketing Campaigns Have Helped Brands like Disney,...
Horizon Display’s New Picture Book Which Highlights Best Experiential Marketing Campaigns
Horizon Display have published a new picture book which covers 13 experiential marketing campaigns that have been a success.
Marketwired recently released a post which...