Weta Workshop’s ‘Bug Lab’ Exhibition to Open

Weta Workshop is set to open a new science exhibition at Te Papa next week Saturday. The exhibition goes by the name 'Bug Lab'....

How Trade Shows Help You Achieve Marketing Goals

Trade shows is a form of experiential marketing and can be listed under the exhibitions umbrella. Business 2 Community have written an article which will...

TEN REASONS WHY ADWHIZZERS CAN BE GREAT FOR YOUR CAMPAIGN

It is a totally new mobile outdoor advertising medium in the UK It can be used tactically to target specific audiences It can...
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Google’s Pixel And Home Event Marketing

Google recently organised a hardware event showcasing their hardware products like their Pixel phone, Daydream View etc. Patrick Moorhead attended the show and wrote out his...

Exhibitor Shorts Webseries Ep. 1

If you are new to face to face marketing and want to learn or you just want to build on your knowledge and understanding...

ATL, BTL and TTL Marketing – Definitions And Examples

ATL, BTL and TTL Marketing - Definitions And Examples Quick definitions of ATL, BTL and TTL marketing: ATL Marketing Definition: Above-the-Line Marketing - widespread brand-building advertising BTL Marketing Definition: Below-the-Line Marketing  - highly...

Exhibitor Shorts Webseries Ep. 2

If you are new to face to face marketing and want to learn or you just want to build on your knowledge and understanding...