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The Handmaid’s Tale – Guerrilla Marketing

In order to promote the upcoming launch of the book- turned tv series, The Handmaid's Tale. Hulu organised a guerrilla marketing campaign to promote...

PIXEL 8 SUCCESSFUL EXPERIENTIAL CAMPAIGN

A successful experiential campaign was run by Pixel8 with Eastlands Trust. Pixel8 '...supplied the unique portfolio of national sport centres in Manchester, including the National...

Pongracz Experiential Marketing Campaign – Mobile Bubbly Bar

Pongracz decided to go down the route of experiential marketing. The alcoholic beverage company have opened a mobile bar on a trailer where people...
Experiential Agency London

Experiential Marketing Agencies – London & New York

  Experiential Marketing Agencies Love Creative Marketing is an experiential marketing agency with operations in the UK and United States. Experiential Marketing is a platform widely...

ATL, BTL and TTL Marketing – Definitions And Examples

ATL, BTL and TTL Marketing - Definitions And Examples Quick definitions of ATL, BTL and TTL marketing: ATL Marketing Definition: Above-the-Line Marketing - widespread brand-building advertising BTL Marketing Definition: Below-the-Line Marketing  - highly...

EasyJet teams up with French Tourism Development Agency

Travel Weekly just recently announced via an article about EasyJet's new partnership with the French Tourism Development Agency. Easy Jet recognises the power of...

Katy Perry uses Guerrilla Marketing!

Guerrilla Marketing is great for promoting and raising awareness for a new company, product, service etc or in this case music. Celebrities know this...

CAREER TITLES INVOLVING FIELD MARKETING

Field marketing is also known as Face to Face Marketing. Marketing-Schools.org have thankfully explained some of the career titles which work with field marketing...

The art of Storytelling through Experiential Marketing

Brand Equity recently released an article on the importance of story telling in experiential, read on below for a snippet of the article. Can you...
video

Oreo Goes Ambient Media

Adweek has recently covered unusual happenings in New York which are connected to Oreo's recent Marketing Campaign. Read the following extract to see how...