What is the best form of marketing? Face to Face vs Digital vs Word...
A marketing strategy is crucial for any business. It's your overall approach to how you will reach your desired customers. Now, more than 90%...
Experiential Marketing | The first such workshop and training on event planning and management.
Kohima, May 12 (MExN): ‘Experiential Marketing’ the first such workshop and training on event planning and management in the State, was held at RCEMPA,...
Google AI Search: Convenient, but Risky for Company Research
In the rush to embrace artificial intelligence, we often forget that every technological leap comes with hidden trade-offs. Google’s new AI-powered search — with...
ON24 Empowers Marketers with a 360-degree View of Customer Engagement
With 53% of marketers reporting that it’s extremely important to have access to engagement insights from webinars, there’s never been a more vital time...
The Great Benefits of Event Marketing
With so many businesses competing for consumer attention, it may be quite a challenge to stand out. Aside from investing in social media sponsored...
Experiential Marketing News
NoSlate Production Partners With SAP To Create One-Of-A-Kind Experiential Marketing Hubs For Under Armour, Tapestry, Cirque du Soleil And More At SAPPHIRE NOW Conference,...
New inventory tracker reveals how retail and IoT can be the right fit
California software firm Manhattan Associates has launched an Internet of Things-based (IoT) solution that helps retailers maintain their store inventories accurately.
The average level of...
OPINION: THE GOOD LIFE HAS CHANGED
Brands can build communities by tapping into the wellness trend
Not too long ago, the rich and famous sought sleek cars, extravagant hotel rooms,...
Pandemic Marketing Toolbox for Businesses
Marvin Foster (Managing Director of Love Creative Marketing Agency London, New York and Asia) Guerrilla and Street Marketing Expert explains how businesses can bounce...
Puma ‘prescribes’ workouts to test LQD Cell trainers
Fayola Douglas
Brand
offers fitness experience while testing new trainer technology.
Puma: immersive workout experience
Puma is prescribing workouts that make use of its new
technology. Its fitness experience...