What is the best form of marketing? Face to Face vs Digital vs Word...
A marketing strategy is crucial for any business. It's your overall approach to how you will reach your desired customers. Now, more than 90%...
ON24 Empowers Marketers with a 360-degree View of Customer Engagement
With 53% of marketers reporting that it’s extremely important to have access to engagement insights from webinars, there’s never been a more vital time...
A marketer’s dilemma: Overcoming the challenges of the data disconnect
Few businesses can thrive without using their data effectively these days — and in marketing, data is particularly foundational. Despite its importance, that doesn’t...
Mercedes-Benz Launches Campaign To Show That Girls Can Be Racers, Too
A scene from the Mercedes-Benz "No Limits" ad. MERCEDES-BENZ
Though its customer base in the United States historically has been one of the crustiest and most...
Tatcha and Sephora Are Offering a Mystery Skin-Care Gift — Here’s How to Get...
Can you keep a secret? Me neither usually, which is why I'm all the more impressed at how zip-lipped everyone has been about the Tatcha...
Pandemic Marketing Toolbox for Businesses
Marvin Foster (Managing Director of Love Creative Marketing Agency London, New York and Asia) Guerrilla and Street Marketing Expert explains how businesses can bounce...
Experiential Marketing News
NoSlate Production Partners With SAP To Create One-Of-A-Kind Experiential Marketing Hubs For Under Armour, Tapestry, Cirque du Soleil And More At SAPPHIRE NOW Conference,...
Puma ‘prescribes’ workouts to test LQD Cell trainers
Fayola Douglas
Brand
offers fitness experience while testing new trainer technology.
Puma: immersive workout experience
Puma is prescribing workouts that make use of its new
technology. Its fitness experience...
New inventory tracker reveals how retail and IoT can be the right fit
California software firm Manhattan Associates has launched an Internet of Things-based (IoT) solution that helps retailers maintain their store inventories accurately.
The average level of...
40 Essential Experiential Marketing Statistics for 2019 and Beyond
What do these things have in common: pop-up bars, traveling buses, conventions, trade-shows, and seminars?
They are all valuable experiential marketing events that are catered...
