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Northern Europe
We are currently looking for a Field Marketing Manager – Northern Europe, based in London, for a 12 month fixed term contract to cover maternity leave. Your primary role will be supporting our growing regions across both the SMB and Mid Market Segment – this will include running in country community events, devising and executing local marketing campaigns. The ideal candidate must be detail oriented, have a sound knowledge of the SaaS market and a keen interest in customer service.
Responsibilities:
Primarily you will be the regional face of our global Marketing team.
You will run our local Zen U training events across the region with support from the customer success and customer advocate teams.
You will help us to build communities through User groups and Networking.
Assist the core central advertising teams by providing input and direction around content and advertising sources.
Work with the local sales team to gain additional feedback on the quality and volume of leads.
Support the PR team/agencies in your region to align the media activity with local marketing campaigns and issues.
Create local lead generation activities and campaigns that bring local flavour to our core global content.
Work with partners in region to reach new audiences.
Manage the local field marketing budget.
Requirements:
Progressive experience in marketing
Experience of SEO/SEM/Adwords.
Experience with Eloqua or marketing automation equivalent and Salesforce.
Familiar with common marketing metrics, particularly in the B2B space.
Fast learner. Must love tackling difficult and challenging problems.
Experience in event management (from sourcing venues to execution).
Have excellent written and verbal communication skills.
