Pongracz Experiential Marketing Campaign – Mobile Bubbly Bar

Pongracz decided to go down the route of experiential marketing. The alcoholic beverage company have opened a mobile bar on a trailer where people...

Snapchat uses Guerrilla Marketing to promote Snapchat Spectacles

Fox Business posted an article which speaks on Snapchat using guerrilla marketing to promote their new Snapchat Spectacles. The spectacles were originally known as...

How Trade Shows Help You Achieve Marketing Goals

Trade shows is a form of experiential marketing and can be listed under the exhibitions umbrella. Business 2 Community have written an article which will...

Hovis ups Investment in Experiential Marketing

After noticing how effective and successful experiential marketing really is, Hovis have decided to put more investment into experiential marketing in the year 2017....

Five Key Promotional Tactics/Pitfalls and Opportunities (Barry’s Views)

Kilpatrick Townsend & Stockton LLP from Lexology have written an article summarising what they took away from Barry M. Benjamin's presentation. Barry M. Benjamin...

The Power of Face to Face Marketing

Doubting the power of face to face marketing? Doubt no more! In the midst of the most turbulent, downright dirty USA presidential election of...

Coravin – Experiential Marketing Campaign

The US Coravin are hoping to expand into the UK market. Coravin is a company which offers a system that allows consumers to pour...

Pop-up Cafe Celebrating Netflix’s ‘Gilmore Girls’

Netflix will transform cafes into Luke's Diner to Celebrate 'Gilmore Girls: A Year in the Life' Netflix has recently announced the one-time return of ‘Gilmore...

Taco Bell #SteakCation – Experiential Marketing

Taco Bell Canada decided to run an experiential marketing campaign to promote the launch of the new Steak Doubledilla. The campaign allows 4 individuals (one...
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PlayStation UK’s Experiential Marketing

Play Station UK organised a series of experiential events in the UK in six different locations until the end of October. The experiential event...
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